Dear Smart Women,

Our Mothers Day Sale is Underway!

Head on over to our Smart Store now and get 35% off everything.  It’s our gift to you!

Be sure to enter coupon code “MOMSRULE” at checkout to grab your 35% discount.  This sale ends at midnight EST on Friday, May 13th so do NOT miss your chance to learn, leverage, and lead!

Here are just a few titles you have to choose from:

Create and Grow Your Network Now

Smart Women’s Marketing 2.0
Everything You Need To Know To Grow

Smart Women’s Guide to Publishing a Book
that Build Your Business Fast and Easy

Smart Women’s Guide to Publishing
Infoproducts Fast and Easy

And Much More!!!

P.S. Remember, you MUST enter coupon code: “MOMSRULE” at checkout in order to receive 35% off your order. This coupon expires Friday, May 13th at Midnight EST.
Shop the Smart Store Now!

To Your Success!

Sheri McConnell

The Smart Women’s Institute for Entrepreneurial Learning™

http://www.smartwomeninstitute.com

PS: And just in case you didn’t know, our new Web Design and Business Services division is open and getting very busy. So make sure to check out the new website if you are in need of talented and dependable Smart Women to help you get your company moving towards profits faster. Our Smart Team includes certified bookkeepers to web designers to author specialists and much more!

This “intro” was taken from our latest newsletter. Not getting our newsletter? Sign up by clicking on “Send My Kit” at the TOP of this page and you’ll also receive our FREE Smart Steps to Success kit!

Yes, You Are Brilliant Right Now

Just in case a little voice in your head said, “Oh, I don’t have brilliance to leverage…” I want to laser focus right in where you are at for a moment and show you how you are brilliant and your life is full of possibilities right now.

So picture yourself in a long line. Yes, there are many people in front of you who know more than you do, their brilliance is shining and you are inspired.  And you feel like, “Who am I to leverage what I know?”

What you don’t realize is that there is a long line of people behind you… and they see your “Smart Glow” and they are waiting for you just to turn around and start teaching them, inspiring them, and sharing your brilliance in a way that only you can.  They need you to lead them or they won’t be able to live their purpose and go out into the world and create positive change.

So you have a few choices, you can turn around and start to shine or you can step out of line for a month, a year, or a lifetime and be a disservice to yourself and others.  You have the brilliance to leverage, but you absolutely must decide if you will step up and step in to your purpose and share your brilliance.

Now, that you have embraced your brilliance, let’s talk about the best ways to leverage it to reach the most people.

These smart methods below are powerful because they are scalable.  They cost you the same amount of time to do them for 50 people or 500,000 people. And they have an extremely long shelf life, especially when they are interwoven with the Internet. How you get the tools in front of 500,000 people eventually is what we teach here at the Institute in our many programs.

One-Articles

The Internet is driven by words.  Nothing is more powerful today than words.  Really.  Your ability to teach through writing or to have someone listen to you talk and create articles for you is very powerful. Articles can be written once and then used in multiple ways as soon as you create them.  You can run it in your newsletter, post it on your blog, post it at ezinearticles.com, reslant it for a future book, link to it on your blog from the social networks, incorporate parts of it into a signature talk when you speak, and so much more.  From one single article, you can change the world if you understand how to leverage it over and over again so that your brilliance can shine where ever people are standing in line.

Two-Books

One of my absolute favorite ways to leverage brilliance in business is by packaging information (essentially many articles) into book form.  Physical books and digital books are highly respected tools in our society and their shelf life lasts for decades. You do the work once and leverage it for years and years.  Books are such a part of our culture that people carry them with them where ever they go in physical form of a book or in their digital book readers.  And books are one of the best tools I know of to leverage PR opportunities, speaking opportunities, and money making lead opportunities.

Three-Videos

Nothing is more scalable and easy to produce than a video.  With so many low cost flip video cameras available that you just plug and upload, you absolutely have no excuse not to shine in front of the camera and share your brilliance in either short or long videos.  People love to learn and be entertained with video as well as share it with others.  And remember, you create it once and it can educate 50 people or 500,000 people. 

Four-CDs/DVDs

Never miss the opportunity to package your brilliance in the physical form also.  Remember, if you are teaching once, it can live on forever off the Internet too by creating CDs and DVDs from teleseminars or from videos.  These physical tools are passed around and easy to listen to away from the computer.  I do think as more and more people become savvy with all the digital devices, CDs and DVDs will become obsolete in probably the next five years…  but for now, there are a lot of people still sharing their brilliance in a big way with these simple leverage tools.  For instance, here at the Smart Women’s Institute of Entrepreneurial learning, 1/3 of our revenues are based on information products alone.

Five-Memberships

Lastly, one of my favorite ways to leverage is by building a community in an industry and then leading it.  This method is a business model, not a tool.  It is extremely powerful when you understand how to do it. Creating a package of scalable products and services that you create once and sell over and over again is just simply smart and one of the many highly leverageable ways to use this model.  And memberships also create equity for the company as you sell them.  Check out more details on sharing your brilliance as a leader with this model at http://www.smartwomeninstitute.com/workshop

Want To Use This Article In Your Ezine or Website? You have my permission, as long as you include this complete blurb with it: Sheri McConnell is the CEO of the Smart Women’s Institute of Entrepreneurial Learning (formerly the National Assn of Women Writers-2001). You can visit Sheri, access her free article archive, and grab lots of free stuff at http://www.smartwomeninstitute.com. Sheri lives in San Antonio, Texas with her husband, their four children, a weenie dog, and three hermit crabs.

Dear Smart Women,

Welcome to all the new Smart Women Members this week! So happy to have you as part of the Smart Women Family.

I am so excited to be taking part in so many online celebrations honoring International Women’s Day (check them out in the Events section below).  I am speaking with Maya Angelou, Marianne Williamson, Iyanla Vanzant and so many more.  A beautiful dream come true for me for sure.

Special Celebration for Smart Women Members

We wanted to do something extra special for you next week that would absolutely propel you forward and that we have never done before…  so to help you celebrate International Women’s Day, we will be offering Discovery Strategy Sessions to help you take BIG leaps forward. Here are the details on how to apply for this no-cost strategy session: Send an email to info@smartwomeninstitute.com and let us know your name and website if you have one and what you think your next biggest leap is and what you think is holding you back. If you are selected for one of the Discovery Strategy Sessions, we will map out your next three steps right on the call!  Good luck.

What if I am not a member, can I still apply for the no-cost strategy call?

No, you must be a Smart Women Member, but no worries.  In honor of International Women’s Day, you can join the Smart Women’s Institute of Entrepreneurial Learning for $25 less from March 3 – 11.  Just click here to see benefits and take advantage of this one week only savings.  And then make sure to apply for the Discovery Strategy Session too.

To Your Success!

Sheri McConnell

The Smart Women’s Institute for Entrepreneurial Learning™

http://www.smartwomeninstitute.com

PS: PS: I wanted to share a picture of all three of my daughters from last Saturday. We went to see Wicked here in San Antonio and the older ones said it was the best day the ever had!  Remember to take time for the simple treasures in life with your loved ones.  Hugs!

PPS: And just in case you didn’t know, our new Web Design and Business Services division is open and getting very busy. So make sure to check out the new website if you are in need of talented and dependable Smart Women to help you get your company moving towards profits faster. Our Smart Team includes certified bookkeepers to web designers to author specialists and much more!

PPPS – This “intro” was taken from our latest newsletter. Not getting our newsletter? Sign up by clicking on “Send My Kit” at the TOP of this page and you’ll also receive our FREE Smart Steps to Success kit!

Hi Creators and Big Thinkers!

Were you able to join us yesterday for the “2010 Powerful Online Business Models” call?

If you missed it or weren’t able to stay on the full 80 minutes, no worries, the download is available below.

Here are just a few of the tweets that listeners were posting during and after the call:

• StacyNelson @SheriMcConnell great call – thanks so much! Inspired and heartfelt…
• mommyCHICK @SheriMcConnell Really appreciate the call! Thanks, Sheri! Amazing content and inspiration!
• DaniFakeWebb Call about the association/network business model by @SheriMcConnell is blowing my mind.
• SunshineBoat On @SheriMcConnell call right now. SO glad she admitted/addressed how it seems/feels while you’re working in the vacuum. (I say this often)

What you need to know about this call:

If you are a female entrepreneur or would like to start a business at any point, this call is for you.

Why: We covered a multitude of important topics in the 80 minutes that affect every part of what it means to be a woman in 2010.

We also had a few of my most recent clients on too which was perfect because you get to hear honest, organic experiences of real women in opposite industries applying a different business model to their brilliance and getting “break-even” results within a few short months and even a few short weeks!

Click Here to Listen Now!

After you listen to the call in its entirety and if you are ready to start your journey now, all you need to do is go to this link http://www.gia-connect.com/benefits and join the GIA before Friday, January 29th at midnight. We will not open enrollment again until April 1.

Note: The 5 fifteen minute strategy sessions I talk about on the call are already gone, but no worries, because once you join as a GIA Member, you can join us on our next member Q & A on Feb. 5th and ask your questions then.

To your success,

Sheri McConnell

CEO of the Global Institute of Associations

Hi Creators and Big Thinkers!

Were you able to join us yesterday for the “2010 Powerful Online Business Models” call?

If you missed it or weren’t able to stay on the full 80 minutes, no worries, the download is available below.

Here are just a few of the tweets that listeners were posting during and after the call:

• StacyNelson @SheriMcConnell great call – thanks so much! Inspired and heartfelt…
• mommyCHICK @SheriMcConnell Really appreciate the call! Thanks, Sheri! Amazing content and inspiration!
• DaniFakeWebb Call about the association/network business model by @SheriMcConnell is blowing my mind.
• SunshineBoat On @SheriMcConnell call right now. SO glad she admitted/addressed how it seems/feels while you’re working in the vacuum. (I say this often)

What you need to know about this call:

If you are a female entrepreneur or would like to start a business at any point, this call is for you.

Why: We covered a multitude of important topics in the 80 minutes that affect every part of what it means to be a woman in 2010.

We also had a few of my most recent clients on too which was perfect because you get to hear honest, organic experiences of real women in opposite industries applying a different business model to their brilliance and getting “break-even” results within a few short months and even a few short weeks!

Click Here to Listen Now!

After you listen to the call in its entirety and if you are ready to start your journey now, all you need to do is go to this link http://www.gia-connect.com/benefits and join the GIA before Friday, January 29th at midnight. We will not open enrollment again until April 1.

Note: The 5 fifteen minute strategy sessions I talk about on the call are already gone, but no worries, because once you join as a GIA Member, you can join us on our next member Q & A on Feb. 5th and ask your questions then.

To your success,

Sheri McConnell

CEO of the Global Institute of Associations